Saputra J, Sidiq F. The Influence of Ad Creativity, Message Quality, and Viewing Frequency on Consumer Purchase Intention: Case Study on Students of Universitas Perjuangan Tasikmalaya: The Influence of Ad Creativity, Message Quality, and Viewing Frequency on Consumer Purchase Intention: Case Study on Students of Universitas Perjuangan Tasikmalaya. IJLCB [Internet]. 2023 Sep. 11 [cited 2025 Oct. 9];1(4):20-5. Available from: https://ejournal.corespub.com/index.php/ijlcb/article/view/25